Social SEO

by Thales Miletus

My discovery of social ranking signals earlier this year is finally becoming clearer. Though I still don’t believe the full story has been told.

Last night Google announced a form of negative sentiment algorithm to penalize those with poor online reputations.

Additionally, searchengineland has unpicked ratings and interviewed Google and Bing and gotten some straight answers on human authority. A great summary is here.

The question now is how do you deal with this. At Unique Digital we have a great blog post on why you should listen and use social SEO strategies.

The take out is that … “key influencer opinions are factored into the search rankings, making their comments on your brand even more valuable”.

So monitor and protect your online reputation and engage by targeting key influencers in social media platforms.

 

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